It would appear that not everyone is as clued up on their geography as one might think, as our latest survey has found that half of British holiday makers admit that they couldn’t point out their last holiday destination on a map of the World.

Furthermore, a fifth of the people that we polled couldn’t name the continent on which their last holiday destination was found on.

We polled a total 1,821 people in order to try and discover more about Britons’ geographical knowledge. Each respondent was asked questions about where they last went on holiday and if they knew where in the world they actually were.

51% of those polled were incorrect in identifying where in the world their last holiday destination was

Respondents were initially asked to state where they went on holiday for their last trip abroad and were given a world map on which they had to mark the approximate location of where they went. More than half were incorrect when doing so!

Eight respondents who went to Spain on their last holiday actually marked the world map near the USA when asked to point out where they went, whilst 27 respondents who had been to Mexico marked the world map near the east coast of the USA.

19% were incorrect when asked to write down the continent on which their last holiday destination was found

The respondents were asked to write down the continent on which their last holiday destination was found, and a fifth, 19% of those polled were incorrect when doing so.

69% of those polled rated their geographical knowledge as ‘very good’

Despite many respondents giving incorrect answers when questioned about the location of their last holiday destination, 69% of those who took part rated their geographical knowledge as ‘very good’ when we asked them to rate it.

42% of the respondents who took part said that where certain places were in the world wasn’t of interest to them, perhaps explaining in some way why Britons’ knowledge of countries and continents around the globe wasn’t all that great when looking at the results of the study.

What do we think? If you haven’t done any geography since your school days, then it’s easy to see why there might be some confusion when it comes to pointing out countries and continents on a World map.

However, it is slightly worrying that many people don’t know where they are in the world when they go on holiday, but as long as you get there and back safely and have a good time whilst your there, that’s what really matters!

For further details on this survey or to receive the full Press Release, please contact Shannon Haigh at our Public Relations Agency – [email protected]

Posted : Tuesday, August 23rd, 2011 at 11:00
Category : Press Releases
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